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Real News, Insights + Recognition

Explore the latest updates from Real, including industry insights, media coverage, and our achievements. From expert advice to company milestones, this is your go-to source for staying connected with our innovations and the recognition we’ve earned along the way.

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Featured Article

Buyer agency is not dead’—but ‘the old way’ is

In a recent webinar, Real Brokerage President Sharran Srivatsaa urged agents to quickly adapt to upcoming rule changes, revealing many are unaware of pending lawsuits. He emphasized integrity, advised against spreading misinformation, and highlighted the importance of optics, semantics, and mechanics in navigating the evolving landscape.

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In a recent webinar, Real Brokerage President Sharran Srivatsaa urged agents to quickly adapt to upcoming rule changes, revealing many are unaware of pending lawsuits. He emphasized integrity, advised against spreading misinformation, and highlighted the importance of optics, semantics, and mechanics in navigating the evolving landscape.

Read More
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The Real Brokerage Seeks to Scale Amid Rapid Growth, Adds 10,000 Net Agents
Real wrapped up 2024 on a high note, reporting explosive growth in its Q4 earnings call. With a net gain of 10,000 agents and impressive spikes across…
1 Min Read
The Real Brokerage Posts Billion-Dollar Revenue Benchmark in 2024
The Real Brokerage is redefining growth, adding over 10,000 new agents in 2024 while surpassing the $1 billion mark in annual revenue, according to it…
1 Min Read
Real Brokerage Hits 1st Billion-Dollar Year as Agent Count Soars
Real is making waves with its first-ever billion-dollar revenue year, reporting an impressive $1.26 billion for 2024 during its March 6 earnings call….
1 Min Read
Real Brokerage leverages agent count growth for soaring revenue
While many brokerages are struggling in today’s stagnant housing market, Real is taking a different approach—growing its agent network at an unprecede…
1 Min Read
Real Brokerage Aims to Trade Agents’ Other Debit Cards for its Own
Real is doubling down on innovation with its latest financial product—Real Wallet. Company leaders say it’s an industry first, designed to help agents…
1 Min Read
Real’s Latest Addition Brings Alberta Agent Total to 1K
Real continues its rapid growth, welcoming 57 top-producing agents from Edmonton’s YEGPro Realty. With this latest addition, Real now boasts over 1,00…
1 Min Read
Real Estate Brokerages and the Rise of the Revenue Share Mod
Profit and revenue share models are gaining momentum in the real estate industry, with companies like eXp Realty and Real experiencing rapid growth ov…
1 Min Read
Agents Find Something to Cheer About: Stable Commissions
Interest rates, home sales, and affordability may be posing challenges, but real estate agents are staying optimistic. The latest survey from Real rev…
1 Min Read
The Real Brokerage Reaches 25K-Agent Milestone
After a year of rapid expansion—adding an average of 1,000 agents per month in 2024—Real Brokerage has reached a significant milestone. And the moment…
1 Min Read
Austin’s Spyglass Joins Real Under Private Label Model
Independent brokerage Spyglass Realty, led by Ryan Rodenbeck, has officially joined Real. With 140 agents and nearly $400 million in 2024 sales volume…
1 Min Read
Brokerage Beat: Real Nabs 3 Teams
Real is on a growth streak! This week, a Florida team, a boutique California firm, and the 550-agent independent brokerage Harvest Realty joined the f…
1 Min Read
The Real Brokerage Continues its Expansion Tear in California, Florida
Already a top 10 company in transaction volume and sides, Real is keeping up the momentum with new growth in two of the nation’s largest states. This…
1 Min Read
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