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An inside look at the culture, model, and platform that powers the fastest-growing, publicly traded real estate brokerage.

Discover Real Backstage Pass

Replay from Nov 14, 2023

To learn more about Real, please reach out to your friendly Real agent who invited you to this page.

Independent Brokerages & Teams

  • Keep Your Brand: Real Private Label allows independents to keep their brands and still move their entire brokerage to Real.
  • Keep your Business Model: Real’s ProTeams feature in the app allows for brokerages and teams to bolt-on their business models on top of Real’s while having full configuration capabilities on a per agent level for splits, caps, and fees with full business model flexibility
  • Here are the features from Inman, BAM, and Real Estate news
Click here to see a breakdown of the program. Please talk to your friendly agent at Real if you are interested in learning more about Private Label for Independent Brokerages.

Key Resources

Learn More  →
The Real Story… a short video from our Rise Conference
Real reZen App Sneak Peek
Review Sharran’s Overview Video
Meet with you friend at Real to discuss the opportunity
Work with your Real sponsor on a revenue share model
Design your revenue share network
DM Sharran to tell him that you are IN!
Plan your move
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An inside look at the culture, model, and platform that powers the fastest-growing, publicly traded real estate brokerage.

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Your backstage pass to what makes Real stand out from other brokerages
“For years I discounted Real as an up-and-coming brokerage, but once I began looking at everything objectively, I knew the best place for our people was Real.”
Dustin Brohm, Founder of The Massive Agent Team and Host of the Massive Agent Podcast
Real President Sharran Srivatsaa breaks down the ways Real is disrupting the modern agent experience
Start with the best splits in the business, no monthly fees, and low caps. Add in passive revenue share income (willable to your heirs), profit sharing, equity stakes, and rewards.
Take advantage of our proprietary, industry-leading, AI-powered technology to automate your work and pull customized information directly from your transactions.
Stress less and produce more with everything you need to manage your deals, documents, and other due diligence at your fingertips.
Connect with a community of like minded agents who value collaboration over competition and who live by the core values of working hard and being kind.
And when it comes to teams: Maintain your existing model and agreements and keep the brand you’ve spent years building – while still benefiting from everything Real has to offer.
If we can’t help you build, grow, and scale your business, letting you do what you need to do in your own way, then we have failed. That’s what makes Real so different. You want to build your business a certain way; we want you to have the flexibility to do that. You are both our client and our partner, and we want to be the foundation you build your business on. Let's build a great company together today so that we can take care of your family tomorrow.
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Be a part of something bigger. Be a part of something Real.
Your backstage pass to what makes Real stand out from other brokerages
If we can’t help you build, grow, and scale your business, letting you do what you need to do in your own way, then we have failed. That’s what makes Real so different. You want to build your business a certain way; we want you to have the flexibility to do that. You are both our client and our partner, and we want to be the foundation you build your business on. Let's build a great company together today so that we can take care of your family tomorrow.